~ 10 min
5/4/2026
Trading under the Express model on Yandex Market
The Express model is a Yandex Market service where the product is stored at the seller's warehouse, and a partner courier delivers the order to the buyer within 1–2 hours within the same city. Express can be connected additionally when selling via the FBS or FBY models. The delivery commission is 5–9% depending on the tariff.
How the Express model works on Yandex Market
Express is a hybrid trading scheme: the seller stores the goods, and Yandex's courier service handles same-day delivery.
Features of the Express model:
30 minutes are allocated for order assembly.
The courier arrives immediately after confirmation.
Delivery to the door or a pickup point within 1–2 hours.
The product is marked with an "Express" badge on the listing.
How Express differs from FBY and FBS
The table below summarizes the main differences between Express and other popular models.
| Parameter | FBY | FBS | Express |
|---|---|---|---|
| Where the product is stored | At the Market warehouse | At the seller's | At the seller's |
| Who delivers | Market | Market / CDEK, etc. | Yandex Go couriers |
| Delivery speed | 1–5 days | 1–3 days | 1–2 hours |
| Geography | All of Russia | All of Russia | One city |
| Assembly time limit | — | Up to 36–28 hours | 10–60 minutes |
As the table shows, the main advantage of the Express model is delivery speed, which is very convenient for local orders.
Who is the Express model suitable for
The Express model is suitable for sellers ready for a fast pace of work. It is effective in cities with a developed courier network, where buyers value "here and now" delivery.
Which products are suitable for Express
The ideal assortment for trading via the Express model includes impulse purchase items such as cosmetics, accessories, small electronics, and home goods. Buyers tend to purchase these quickly and do not want to wait long.
Which products cannot be sold via the Express model
Under the Express model on Yandex Market, it is forbidden to sell products that do not comply with the rules established by the marketplace. For example, such products include:
alcohol
weapons and ammunition
perishable food products
medical drugs
money and securities.
The full list is available in the Yandex Market help section. Sellers should check their assortment before connecting the new model.
What advantages does the Express model offer the seller
Connecting the "Express" model brings several benefits to the seller:
A purple badge in search results increases product visibility and click-through rate.
Increased conversion rate: delivery within 1-2 hours encourages buyers not to postpone their purchase. According to Yandex Market data, express delivery increases sales by an average of 12%.
Logistics and delivery are handled by Yandex Market, relieving the seller of the task of finding courier services.
Product insurance — up to 500,000 rubles per unit, covering losses in case of damage or loss during delivery.
Flexible shipping point: orders can be shipped from an office or retail outlet.
What disadvantages exist with the Express model
The disadvantages of trading via this model include the following:
Working with the Express model involves a high speed of order processing: assembly and packaging must take from 10 to 60 minutes.
Delivery is limited to the city, which narrows the audience.
Peak demand times can put pressure on the warehouse and staff.
How to start trading via the Express model
You can start trading via the Express model if the FBS or FBY model is active. Also, the seller's warehouse must be located in a city where express delivery is available (the list is displayed in the seller dashboard).
Step-by-step connection guide
Log in to your Yandex Market seller dashboard.
Go to the "Warehouse and shipping settings" page and fill in three blocks of information: the address of the warehouse or retail outlet, contact details of the employee responsible for order assembly, and additional instructions for the courier on how to find you.
Specify your work schedule: on which days and hours you are ready to hand over orders to the courier.
Click "Save" and complete the remaining connection steps.
After this, an automatic check will start — a notification about its start will come to your seller dashboard. The check takes up to one business day, but usually fits within 6–8 hours. Once the store passes the check, products will appear on the listing with the express delivery mark.
What to prepare before the first order
After activating the model, organize your workspace in advance. You will need:
A printer for printing shipping labels.
Packaging materials — boxes of suitable sizes, tape, bubble wrap for fragile items.
An assembly area — a workspace where products are arranged so that an order can be assembled in 10–30 minutes without unnecessary movement.
The better the assembly area is organized before starting, the lower the risk of violating the processing time limit and receiving a penalty or a decrease in the quality index.
What is the order processing scheme for the Express model
When a buyer places an order, the countdown begins.
The full process consists of four stages.
Stage 1. Order processing
After payment, the order immediately appears in the seller dashboard, and if you work through the dashboard, order confirmation happens automatically. For automation via API or a third-party service, this must be done manually. The assembly time countdown starts immediately, and you are given from 10 to 60 minutes, depending on the settings.
Stage 2. Assembly and packaging
Products must be packed in sturdy boxes with protection for fragile items. Labeling is mandatory; codes are entered into the order using a phone camera or scanner.
Stage 3. Printing and applying the label
Generate and print the shipping label in the seller dashboard. Apply it correctly to the box, avoiding seams and corners, for accurate scanning.
Stage 4. Handing over the order to the courier
Change the order status to "Ready for handover," which will automatically dispatch a courier. You can track the order's movement to the buyer through the seller dashboard.
What tariffs and commissions exist for the Express model
Working with the Express model includes three main components:
Placement commission — a percentage of the product price, which depends on its category.
Express delivery cost — the fee for logistics delivery to the buyer.
Tariff for receiving and transferring payments — a separate item from March 1, 2026.
Yandex Market regularly updates data on tariffs and commissions. Current information can be found in the Yandex Market help section for sellers. At the time of writing this article, for products weighing up to 20 kg and with a total of three dimensions up to 210 cm, express delivery is 8% of the product price. A fixed fee of 1,500 rubles applies to heavier and larger products.
The Express model provides sellers in large cities with a significant advantage, allowing them to deliver products to buyers within a few hours. This attracts a new audience and contributes to sales growth.
Frequently Asked Questions
Can I connect Express only for part of my products?
Yes, this can be done through the seller dashboard by specifying which items will be available via the "Express" model.
What should I do if the courier is delayed?
Contact Yandex Market support to find out the reason and get further instructions.
A buyer canceled an order that I had already packed — will this affect my rating?
No. Cancellation initiated by the buyer does not affect the quality index. The reserve is automatically released, and the stock is returned to the listing. There are no charges from the Market — the product simply goes back to the shelf.
What happens if I cancel an order myself due to a lack of stock?
A penalty is charged only to sellers with a quality index below 98 — in the form of an additional payment to the placement commission. New sellers without a calculated index are not penalized. Additionally, cancellation lowers the index itself, which may lead to disconnection from "Express." The main prevention is keeping stock levels up to date in the seller dashboard.